Pakistan’s National Tourism Day is celebrated on May 2nd every year, commemorating the establishment of the country’s first Ministry of Tourism on May 2, 1972. National Tourism Day aims to raise awareness of the vital role tourism plays in Pakistan’s economy, fostering appreciation for the nation’s rich cultural, historical, and geographical diversity.
Pakistan, with its vast array of landscapes, rich history, and diverse cultures, has become a prominent tourist destination, attracting travelers from around the world. The country offers numerous types of tourism, including cultural, adventure, heritage, nature, educational, business, sports, rural, medical, and eco-tourism. The Government of Pakistan has actively designed national policies to promote and develop the tourism sector, recognizing its significant contribution to the economy.
While World Tourism Day is celebrated globally on September 27, National Tourism Day in Pakistan on May 2 focuses on creating awareness among society about the social, political, economic, and cultural value of tourism.
Take a Trip
Celebrate the spirit of National Tourism Day by embarking on a journey through Pakistan’s breathtaking landscapes. Whether it’s exploring the serene valleys or marveling at cultural heritage sites, there’s no better way to embrace the essence of tourism. Before traveling, refer to the Global Code of Ethics for Tourism by the UNWTO to ensure your trip is sustainable and responsible.
Discounted Tours by Tour Operators
In celebration of National Tourism Day, tour operators can offer special discounts on tours to popular destinations across Pakistan. This initiative will encourage more people to explore the beauty of their country.
Donate to Fulfill Travel Dreams
Make someone’s travel dreams a reality by sponsoring a trip. Helping others experience the joys of travel is as fulfilling as the journey itself. It’s an opportunity to give back and share the magic of exploration with those who may not have the means to travel.
Spread the Word
Use the resources available on the National Tourism Pakistan (NTP) website to promote National Tourism Day. The official NTD logo and banners are available for download and can be used for websites, promotional materials, t-shirts, stickers, and posters. Help spread awareness by linking back to the National Tourism Day page: www.ntd.nationaltourism.pk.
Host an Event
Tourism is one of the most dynamic and exciting fields for research and development. Celebrate National Tourism Day by organizing conferences, seminars, or academic presentations. Such events will provide a platform for discussions on the future of tourism in Pakistan and beyond.
Launch a Competition
Competitions are an engaging way to involve the community in National Tourism Day. Whether it’s essays, paintings, or videos, these competitions encourage participants to explore tourism creatively. NTP will also host its own NTD Photo Competition throughout the year, showcasing the beauty and diversity of Pakistan.
Promotion of Tourism by creating an awareness of diverse natural, religious, cultural, and historical heritage through the mechanism of a dynamic, sustainable tourism strategy and a well-developed infrastructure.
To achieve the sustainable tourism development targets by a bottom-up approach to upraise it at Local and Regional level and to attract the investment in Tourism Sector.